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Artifact UI Team

The Art of the Feature Showcase

Moving beyond bullet points: How to use Bento grids and interactive cards to display your product's capabilities.

Show, Don't Just Tell

The days of long, bulleted lists of features are numbered. Modern users scan. They want to understand what your product does visually and quickly. This has gave rise to the "Bento Grid" layout—a modular, grid-based design style popularized by Apple and Linear.

Why Bento Grids?

The Feature Bento Grid allows you to:

  1. Prioritize: Make your most important feature the largest tile.
  2. Mix Media: Combine text, icons, screenshots, and mini-charts in a cohesive layout.
  3. Maintain Rhythm: The variation in tile sizes keeps the user's eye moving across the page.

Interactive Discovery

Static images are good, but interactive elements are better. Our Feature Cards Hover component adds a layer of delight. When a user hovers over a card, it might reveal more details, play a micro-animation, or highlight a specific part of the UI.

Example: The Hover Effect

<FeatureCard
  title="Real-time Sync"
  description="Changes propagate instantly to all connected clients."
  icon={<RefreshCw />}
  className="hover:border-blue-500/50 transition-colors"
/>

This subtle feedback loop confirms to the user that the interface is responsive and alive.

Comparison Features

Sometimes, you need to show exactly how you stack up. The Feature Comparison component is designed for this. Unlike a pricing table, this is often a side-by-side of "Old Way vs. New Way" or "Us vs. Them."

Design Tip: Use color strategically here. Grey out the "Old Way" to make it look obsolete, and use vibrant colors for your solution to make it feel fresh and modern.

Accessibility in Grids

When designing complex grids, order matters. Ensure that the tab order follows a logical flow (usually left-to-right, top-to-bottom). Also, since bento grids often use background images or complex graphics, ensure that the text overlay has sufficient contrast. We use subtle gradient overlays in our components to guarantee readability on any background.

Conclusion

Your features are your product's superpowers. Don't hide them in boring lists. Use bento grids and interactive cards to give them the stage they deserve, turning your "Features" page into a visual playground for your potential customers.